Service add-ons are additional services you can offer along with your standard products and/ or
services as an incentive to buy your products. You may also offer these items
for a fee and generate additional income.
How Can I Use Service Add-Ons to Get Additional Income?
The type of add-on will depend on the product. Some products may not need add-ons. NameaDog.com, for example, could offer puppy gifts through a drop shipper to add to their usual dog naming
service. A gardner could offer gutter cleaning as an add-on.
Take the time to consider what services will match your product.
Check out what your competition is offering. You don’t necessarily
want to just match what they offer, however. Try to think of extra services that
will attract business by going beyond what’s expected.
Keep in mind that when you offer these services, you must fulfill your end of the bargain. If you offer an extended warranty, write a contract with specific conditions of the
warranty. Specify how long the warranty lasts and what it covers. Often the manufacturer will offer specific warranties that you can work with. If you’re going to sell product support, you may want to hire a company to do it for you.
Your Action
- Consider what service add-ons are suitable
for your products.
- Check out what your competition is offering.
- Come up with add-ons that attract customers.